Interactive SuperBowlFEI.com Shopping Game Worth A Glimpse

Americans will spend nearly $15 billion Super Bowl week, with faith driven consumers now having access to transparent scores that offer guidance on which brands they should choose.

Interactive SuperBowlFEI.com Shopping Game Worth A Glimpse
Faith Driven Consumer™ released data on Feb. 1 measuring the faith compatibility of Super Bowl advertisers, which includes a mix of manufacturers of electronics often used by worship tech directors or creative directors.
Interactive SuperBowlFEI.com Shopping Game Worth A Glimpse
Faith Driven Consumer™ released data on Feb. 1 measuring the faith compatibility of Super Bowl advertisers, which includes a mix of manufacturers of electronics often used by worship tech directors or creative directors.

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RALEIGH, N.C. — Faith Driven Consumer™ — which represents 41 million Americans who spend $2 trillion annually, has previously earned recognition for the Faith Equality Index, which scores more than 400 major brands for compatibility with the FDC community. On Feb. 1, the group released data measuring the faith compatibility of Super Bowl advertisers, and today is releasing an interactive #SuperBowl shopping game to steer its community toward the most compatible brands.

Some of the brands include electronics manufacturers often used by worship tech directors or creative directors, including Apple, Microsoft, Sony, Toshiba, Dell, Acer, Samsung, Hewlett-Packard, Intel or Lenovo, and the list of brands also includes electronic retailers including Best Buy, Fry’s, and H.H. Green Appliances and Electronics. 

“Millions of Americans will buy food, beverages, decorations, TVs and electronics, and other items for family Super Bowl parties. We’re encouraging our community to actively do business with the brands that score highest in welcoming them,” said Chris Stone, Certified Brand Strategist and founder of Faith Driven Consumer. “The game we created offers everyone — both in the consumer and brand communities — a fun way to interact, understand, and share Faith Equality Index scores.”




Latest Resource

Worship Facilities Magazine, March-April 2018
The March-April 2018 issue of Worship Facilities Magazine offers articles about how to prepare, prevent and respond to church violence, a look into what church management software can do for your church community, and a piece on how a once popular nightclub venue was transitioned to become Shoreline Church's new home.


Article Topics

News · Projects · Tips & Advice · Consumer · Electronics · Faith · Index · All Topics

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