Service Planning: Sermonized Announcements

Even the most Oscar-worthy announcement risks a thumbs down response, no matter how well it’s done. In some circles, the idea of movie announcements in church is as sinful as the organ, drums and guitars have been (or even still are?).

Service Planning: Sermonized Announcements
Can we get listeners to view announcements as opportunities to serve God? And once recognizing that, can we encourage them to participate?
Credit: Dara Magrum

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Service Planning: Sermonized Announcements

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All three verbal items were related to the day’s message, our church mission, our vision. Each had an inherent purpose for being read. They weren’t separate. We were doing these acts of service, because of who we are as a church committed to Christ. It was incumbent to express this to the audience, including those people who had never been to our church before.

The 3-5 minutes allotted me (the length of a song) now became, not a timeout, but time to engage and to challenge; to allow the listeners to remain connected for the elements following — our financial offering, a celebration song, God’s benediction blessing.

Since then, I’ve been developing a more intentional template. A guide for “sermonized announcements” that at least allows my sense of worship to remain attentive and inspired in the midst of ministry-threatening busyness.

The template works for a church our size around 150 congregants, and may have merit elsewhere. It’s a guide to interacting with the congregation, whether through showcasing acts of service, greeting the audience, presenting events information, or giving instructions for the offering or communion. The template allows the challenge of putting the moment in spiritual context and trusting others participate because they understand the “commercial” through Christ’s eyes.

“For even the Son of Man did not come to be served, but to serve, and to give his life as a ransom for many.” (Mark 10:45)

Can we get our listeners to view the announcements as an opportunity to serve God? And once recognizing that opportunity, can we encourage members and guests to become active participants?

“…faith by itself, if it is not accompanied by action, is dead.” (James 2:17)

Am I making too much of this announcement thing? The point is to dispel the misconception that worship starts and stops with music. It’s the entire time.  Our overhead projection that introduces this sequence is called, “Worshipping God through Offerings and Acts of Service.” 

It’s important to underscore these concepts, particularly among guests whose idea of church may be “they’re always asking for money.” And to remind everyone why the church exists. These items don’t need to happen at the same time. They are, however, a checklist to review when deciding what information should be shared in corporate worship.

So, the template is something like this:

1. Introduce yourself
2. Acknowledge the audience — regulars and guests
3. Point out information that needs to be written: for example, names and addresses on a communication card
4. Give brief instructions to complete the card and offering envelope;
5. Express the church’s mission and vision


More About Michael Edgar Myers
Michael Edgar Myers has been serving in performance ministry for more than 25 years. He is the founding director of Kingdom Impact Theater Ministries which uses music, theater, and multi-media to inspire Christ-followers in their walk with Jesus Christ, and those who are curious about Christ to embrace a relationship with Him.
Get in Touch: mem@kit-ministries.com    More by Michael Edgar Myers

Latest Resource

Worship Facilities Magazine, March-April 2018
The March-April 2018 issue of Worship Facilities Magazine offers articles about how to prepare, prevent and respond to church violence, a look into what church management software can do for your church community, and a piece on how a once popular nightclub venue was transitioned to become Shoreline Church's new home.


Article Topics

Team Management · Leadership · Spiritual Health · Team Development · Ministry · Mission · Psalm · Sermon · Service Planning · Services · All Topics

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