Strategies for Your Church’s Social Media Content
Each network has unique characteristics. One is post lifespans. The lifespan of a post, or how long it is visible to your followers, is somewhat dependent on the size of a person’s network.
Social Media NewsChurch Communications: Content Marketing for the Church The 4 Best Target Strategies for Getting the Most Out of Social Media Social Media & Churches: Choose Platforms Selectively for Audience Spiritual Health: If Not You, Who? Setting Healthy Boundaries
Visual Arts ResourceFor Lighting Design, What Software Is The Right Match For Your Needs? (Part 3)
Dig into this final part of a three-part series that looks into choices for lighting design software, including Vectorworks and LightConverse, and how each can best serve the needs of your church.
4) Good titles/headlines
Since social media is a form of publishing, all the rules about writing for mass consumption still apply. The first and most important of these is a good title/headline. I work harder on the title than on any other part of the post. My early posts had such compelling titles as “Craft” and “Baptism.” Over time, I have seen my blog site data affirm the assuredly fictitious, but presented as being true, statistic that 80 people of people will read a headline and only 20 percent the rest of your content.
Sometime in 2013, I began studying what makes a good title. And what do you know – the principles are the same ones that have been used by editors and mad men for a century. Good titles start with understanding your message and your audience.
For more information, visit my website at lenwilson.us or contact me at email@example.com.
Latest ResourceWorship Facilities Magazine, March-April 2018
The March-April 2018 issue of Worship Facilities Magazine offers articles about how to prepare, prevent and respond to church violence, a look into what church management software can do for your church community, and a piece on how a once popular nightclub venue was transitioned to become Shoreline Church's new home.